Bibliography

Bibliography:

Brief 1 - Vegan Chocolate:

Anon, (2017). Cadbury Chocolate | Cadbury.co.uk. (online) Available at: https://www.cadbury.co.uk/ (Accessed 3 Dec. 2017).

Brontie & Co. (2016). Vegan Chocolate | Raw Organic Cacao | Brontie & Co. (online)Available at: https://brontieandco.com/ (Accessed 3 Dec. 2017).

Cadburys Logo Guidelines (2017). (Book) (online) Available at: http://www.mwtr.com/~/media/Mwtr/com/PDF/Media/brandGuidelines/CadburylogoGuidelines1.pdf (Accessed 1 Dec. 2017).

99designs. (2012). 6 rules for packaging design that dive off the shelf -. (online) Written by Peter Vukovic Available at: https://99designs.co.uk/blog/tips-en-gb/6-rules-of-great-packaging-design/ (Accessed 1 Dec. 2017).

Ethicoco.com. (2017). Ethicoco Craft Chocolate - Vegan Dairy Free. [online] Available at: http://www.ethicoco.com/ (Accessed 2 Dec. 2017).

Food Packaging Guidelines (2016). (online) Available at: https://www.food.gov.uk/sites/default/files/trade-info03.pdf (Accessed 1 Dec. 2017).

Gosling, E. (2012). Cadbury wins exclusive use of Pantone 2685C purple - Design Week. (online) Design Week. Available at: https://www.designweek.co.uk/issues/may-2012/cadbury-wins-exclusive-use-of-pantone-2685c-purple/ (Accessed 1 Dec. 2018).

Lovingearth.co. (2017). Loving Earth - Raw Organic Chocolate. (online) Available at: https://lovingearth.co/ (Accessed 3 Dec. 2017).

Mondelez International (2017). Brand Family. (online) Available at: http://www.mondelezinternational.com/brand-family (Accessed 2 Dec. 2017).

mondelezinternational.com. (2012). (online) Available at: https://ru.mondelezinternational.com/~/media/MondelezCorporate/ru/uploads/downloads/mdlz_guidelines.pdf (Accessed 2 Dec. 2017).

M&M Brand Book. (2014). (Book)(online) Written by Patel, N. Issuu. Available at: https://issuu.com/ninapatel/docs/m_m (Accessed 1 Dec. 2017).

Process: 50 product designs from concept to manufacture. (Book) Written by Jennifer Hudson (2008) Publisher: Laurence King Publishing Ltd

Research methods for product design. (Book) Written by Milton, Alex  &  Rodgers, Paul  (2013) Publisher: Laurence King Publishing Ltd

Rescue Chocolate (2017). (online) Rescue Chocolate. Available at: https://www.rescuechocolate.com/ (Accessed 3 Dec. 2017).

Thorntons.co.uk. (2017). Buy Chocolates Online | Luxury Chocolate Gifts Delivery & Sweets by Post UK | Thorntons. (online) Available at: https://www.thorntons.co.uk/chocolates (Accessed 3 Dec. 2017).

Thorntons.co.uk. (2017). Dietary Information | Allergy & Vegetarian Advice | Thorntons. (online) Available at: https://www.thorntons.co.uk/about-us/our-chocolate/dietry-information.html (Accessed 7 Dec. 2017).

The still life: in product presentation and editorial design.  Sinofzik, A. and Klanten, R. (2015). Publisher: Die Gestalten Verlag.

The Independent. (2017). 10 best vegan chocolate bars. (online) Written by Becky Excell Available at: https://www.independent.co.uk/extras/indybest/food-drink/chocolate/best-vegan-chocolate-bars-raw-list-a7992706.html (Accessed 28 Nov. 2017).

The Dieline | Packaging & Branding Design & Innovation News. (2017). Gorgeous Vegan Chocolate Packaging. (online) Available at: http://www.thedieline.com/blog/2017/1/23/gorgeous-vegan-chocolate-packaging (Accessed 30 Nov. 2017).

The Dieline | Packaging & Branding Design & Innovation News. (2017). Pick a Number and Sink Your Teeth Into This Beautiful Vegan Chocolate. (online) Available at: http://www.thedieline.com/blog/2017/10/26/ach-chocolate (Accessed 30 Nov. 2017).

The Dieline | Packaging & Branding Design & Innovation News. (2017). Cadbury Dairy Milk. (online) Available at: http://www.thedieline.com/blog/2013/12/10/cadbury-dairy-milk.html (Accessed 1 Dec. 2017).

Taza Chocolate. (2015). Vegan Chocolate. (online) Available at: https://www.tazachocolate.com/pages/vegan-chocolate (Accessed 3 Dec. 2017).

Vegan Chocolate Shop - UK’s Best Vegan Friendly Chocolate Bars. (2017). (online) VeganChocolateShop. Available at: https://veganchocolateshop.co.uk/ (Accessed 3 Dec. 2017.

Vegantown.co.uk. (2017). Vegan Town Chocolate Store. (online) Available at: https://vegantown.co.uk/ (Accessed 3 Dec. 2017).

Brief 2 - YCN - Frontier:

YCN. (2017). YCN | Awards | YCN Student Awards | 2017/18 YCN Student Awards | Briefs | Frontier. (online) Available at: https://www.ycn.org/awards/ycn-student-awards/2017-18-ycn-student-awards/briefs/frontier (Accessed 14 Dec. 2017).

FrontierLager - Fuller’s. (2017) (online) Available at: https://www.fullers.co.uk/beer/explore-our-beers/frontier (Accessed 14 Dec. 2017).

Fuller Smith & Turner. (2017)(online) Available at: https://www.fullers.co.uk/ (Accessed 14 Dec. 2017). 

Brief 3 - Plant Publication:

Ambius.com. (2018). Benefits of Indoor Plants - Health Benefits of Plants to Humans | Ambius. (online) Available at: https://www.ambius.com/learn/benefits-of-our-services/ (Accessed 25 Feb. 2018).

CIPHR. (2018). Seven benefits of having plants in your office. (online) Available at: https://www.ciphr.com/advice/plants-in-the-office/ (Accessed 5 Feb. 2018).

Casper Blog. (2018). Should You Keep Plants in Your Bedroom? - Casper Blog. (online) Available at: http://blog.casper.com/should-you-keep-plants-in-your-bedroom/ (Accessed 24 Feb. 2018).

Ellisonchair.tamu.edu. (2018). Health and well-being benefits of plants | Ellison Chair in International Floriculture. (online) Available at: https://ellisonchair.tamu.edu/health-and-well-being-benefits-of-plants/ (Accessed 24 Feb. 2018).

Ellisonchair.tamu.edu. (2018). Health and well-being benefits of plants | Ellison Chair in International Floriculture. (online) Available at: https://ellisonchair.tamu.edu/health-and-well-being-benefits-of-plants/ (Accessed 24 Feb. 2018).

How to avoid killing your succulents: 7 tips. (2018). (online) Simplicity Relished. Available at: http://simplicityrelished.com/avoid-killing-your-succulents/ (Accessed 2 Mar. 2018).

House Beautiful. (2018). The Best Houseplant for Your Zodiac Sign. (online) Available at: https://www.housebeautiful.com/lifestyle/gardening/g4581/best-houseplant-for-your-zodiac-sign/ (Accessed 1 Mar. 2018).

HuffPost UK. (2018). 10 Houseplants For A Restful Home. (online) Available at: http://www.huffingtonpost.co.uk/entry/best-houseplants-destress_n_2964013#gallery/443066/10 (Accessed 25 Feb. 2018).

HGTV. (2018). Forgiving Houseplants. [online] Available at: http://www.hgtv.com/outdoors/flowers-and-plants/houseplants/forgiving-houseplants-pictures (Accessed 25 Feb. 2018).

Lifehacker.com. (2018). (online) Available at: https://lifehacker.com/why-you-keep-killing-your-plants-and-what-to-do-about-i-1778545598 (Accessed 1 Mar. 2018).

Mail Online. (2018). The plants that NASA says you NEED in your bedroom. (online) Available at: http://www.dailymail.co.uk/femail/article-5009063/The-plants-NASA-says-NEED-bedroom.html [Accessed 24 Feb. 2018].

mindbodygreen. (2018). The Perfect Houseplant For Your Zodiac Sign. (online) Available at: https://www.mindbodygreen.com/0-29613/the-perfect-houseplant-for-your-zodiac-sign.html (Accessed 1 Mar. 2018).

Plants in offices increase happiness and productivity. Written by Malik, S. (2018). (online) the Guardian. Available at: https://www.theguardian.com/money/2014/aug/31/plants-offices-workers-productive-minimalist-employees (Accessed 5 Feb. 2018).

ProFlowers Blog. (2018). 12 Ways You’re Killing Your Houseplants - ProFlowers Blog. (online) Available at: https://www.proflowers.com/blog/12-ways-you-kill-your-houseplants (Accessed 2 Mar. 2018).

Stop Killing Your Plants: 9 Ways to Keep Them Alive. Written by Makers, Y. (2018). [online] Yahoo.com. Available at: https://www.yahoo.com/news/9-essential-houseplant-hacks-101440443440.html (Accessed 1 Mar. 2018).

How to avoid killing your succulents: 7 tips. (2018). (online) Simplicity Relished. Available at: http://simplicityrelished.com/avoid-killing-your-succulents/ (Accessed 2 Mar. 2018).

The Little Book of Cacti and Other Succulents (2017) Publisher Quadrille

The new house plant expert. PBI Publications. (1991). Written byHessayon, D. 

The Chalkboard. (2018). Read Between The Vines: How To Stop Killing Your Houseplants - The Chalkboard. (online) Available at: http://thechalkboardmag.com/how-to-stop-killing-your-houseplants-tips (Accessed 1 Mar. 2018).

The Benefits of Plants in the Workplace. Written by Heerwagen, J. (2018) (online) Work Design Magazine. Available at: https://workdesign.com/2012/07/the-benefits-of-plants-in-the-workplace/ (Accessed 4 Feb. 2018).

The Spruce. (2018). 10 Ways to Not Kill Your Succulents. (online) Available at: https://www.thespruce.com/growing-healthy-shade-loving-succulents-2736718 (Accessed 2 Feb. 2018).

Urban Planters. (2018). Benefits of plants - Urban Planters. (online) Available at: http://www.urbanplanters.co.uk/benefits-of-plants/ (Accessed 4 Feb. 2018).

Wolvertonenvironmental.com. (2018). (online) Available at: http://www.wolvertonenvironmental.com/Plants-Classroom.pdf (Accessed 24 Feb. 2018).

wikiHow. (2018). How to Save a Dying Cactus. (online) Available at: https://www.wikihow.com/Save-a-Dying-Cactus (Accessed 2 Feb. 2018).

Brief 4 - Penguin Book cover:

Penguinrandomhouse.co.uk. (2018). Adult Non-Fiction Cover Award. (online) Available at: https://www.penguinrandomhouse.co.uk/work-with-us/design-award/adult-non-fiction-cover-award/#adultnfbrief (Accessed 7 Feb. 2018).

Penguinrandomhouse.co.uk. (2017). 2017 Winners. (online) Available at: https://www.penguinrandomhouse.co.uk/work-with-us/design-award/2016-winners---shortlist1/ [Accessed 8 Feb. 2018].

Penguin.co.uk. (n.d.). Penguin Classics. (online) Available at: https://www.penguin.co.uk/penguin-classics/ (Accessed 8 Feb. 2018).

See the gorgeous Penguin student Design Award winners 2016. (online)Written by  Launder, M. (2016).Digital Arts. Available at: https://www.digitalartsonline.co.uk/features/illustration/see-gorgeous-penguin-student-design-award-winners-2016/ (Accessed 8 Feb. 2018).

The Writers Academy. (2017). What Penguin Books Can Teach You About Front Cover Design. (online) Available at: https://thewritersacademy.co.uk/blog/book-cover-design/ (Accessed 8 May 2018).

Brief 5 - Clothes Branding:

Babylon LA. (2018). Babylon Clothing. (online) Available at: https://babylon.la/collections/apparel (Accessed 19 Mar. 2018).

Dime. (2018). Dime Summer 18 Drop 1. (online) Available at: https://dimemtl.com/collections/dime-summer-drop-1 (Accessed 19 Feb. 2018).

Frog skateboards. (2018). Frog Skateboards. (online) Available at: https://frogskateboards.com/ (Accessed 19 Feb. 2018).

Hype. (2011). Hype About Us - HYPE®. (online) Available at: https://www.justhype.co.uk/hype-about-us (Accessed 19 Feb. 2018).

Indie Style. (2016). My top 10 online indie shops. (online) Available at: https://www.indiestyle.co.uk/home/2016/3/15/my-top-10-online-indie-shops (Accessed 19 Feb. 2018).

Nine One Seven. (2018). Nine One Seven Skateboard Company. (online) Available at: https://callme917.com/ (Accessed 19 Mar. 2018).

Palace skateboards (2018). PALACE. (online) Available at: https://www.palaceskateboards.com/ (Accessed 19 Mar. 2018).

Refinery29.uk. (2017). 20 Fresh Brands To Add To Your Closet This Year. (online)Written by Alyssa Coscarelli Available at: https://www.refinery29.uk/indie-clothing-brands (Accessed 19 Mar. 2018).

Supreme (2018). (online) Available at: https://www.supremenewyork.com/ (Accessed 19 Feb. 2018).

Theories of Atlantis. (2018). Apparel. (online) Available at: https://theories-of-atlantis.myshopify.com/collections/apparel (Accessed 19 Feb. 2018).

Vogue. (2016). 7 Breakout Skate Brands to Trick Out Your Summer Wardrobe. (online) Available at: https://www.vogue.com/article/new-skate-brands (Accessed 19 Feb. 2018).

Brief 6 - Papergang:

Ohhdeer.com. (2018). Ohh Deer | Quirky Illustrated Gifts & Cards. (online) Available at: https://ohhdeer.com/ (Accessed 3 Mar. 2018).

Papergang.ohhdeer.com. (2018). Papergang: The Monthly Stationery Subscription Box By Ohh Deer. (online) Available at: https://papergang.ohhdeer.com/ (Accessed 3 Mar. 2018).

Pitch a Papergang (2018). Papergang: The Monthly Stationery Subscription Box By Ohh Deer. (online) Available at: https://www.papergang.blog/home/pitch-a-papergang

Brief 7 - Modernism Look Book:

Eyerys. (n.d.). Graphic Design and the Modernism Culture. (online) Available at: https://www.eyerys.com/articles/graphic-design-and-modernism-culture (Accessed 2 Dec. 2017).

It’s Nice That. (2016). Swiss Style Now: a cliché-busting cross-section of Swiss graphic design. (online) Available at: https://www.itsnicethat.com/articles/swiss-style-now-graphic-design-exhibition-060916 (Accessed 17 Mar. 2018).

Modernism.  /  Weston, Richard  (1996) (book) Publisher: Phaidon 

Modernism: an anthology of sources and documents.  /  Kolocotroni, Vassiliki (ed.)  (1998) (book) Publisher: Edinburgh University Press

Medium. (2017). Design style: Mid-century modern for graphic designers. [online] Available at: https://medium.com/envato/a-mid-century-modern-primer-for-graphic-designers-d9120ee5c630 (Accessed 17 Mar. 2018).

Naive: modernism and folklore in contemporary graphic design.  /  Hellige, Hendrik  &  Klanten, Robert  (2009) (book) Publisher: Gestalten.

Red dot communication design yearbook, 2006/2007.  /  Zec, Peter (ed.)  (2006) (book) Publisher: Red Dot

Smashing Magazine. (2009). Lessons From Swiss Style Graphic Design. (online) Written by Diogo Terror Available at: https://www.smashingmagazine.com/2009/07/lessons-from-swiss-style-graphic-design/ (Accessed 17 Mar. 2018).

typo/graphic posters. (2018). typo/graphic posters. (online) Available at: https://www.typographicposters.com/ (Accessed 12 Mar. 2018).

typo/graphic posters. (2018). swiss style — international graphic design - typo/graphic posters. (online) Available at: https://www.typographicposters.com/swiss-style [Accessed 12 Mar. 2018).

The easy guide to design movements: Modernism. (online) Written by Staff, C. (2013). Creative Bloq. Available at: https://www.creativebloq.com/graphic-design/easy-guide-design-movements-modernism-10134971 (Accessed 17 Mar. 2018).

Brief 8 - Posterise:

Designhistory.org. (2018). The Swiss Poster. (online) Available at: http://www.designhistory.org/Poster_pages/SwissPoster.html (Accessed 11 Mar. 2018).

On the Wall Art Prints. (2018). Posters. (online) Available at: https://onthewall.co.uk/collections/posters (Accessed 14 Mar. 2018).

Budrick, C. (2015). Swiss Style: The Principles, the Typefaces & the Designers - Print Magazine. (online) Print Magazine. Available at: http://www.printmag.com/typography/swiss-style-principles-typefaces-designers/ (Accessed 14 Mar. 2018).

Tate. (2018). Tate Liverpool | Tate. (online) Available at: http://www.tate.org.uk/visit/tate-liverpool (Accessed 13 Mar. 2018).

typo/graphic posters. (2018). typo/graphic posters. (online) Available at: https://www.typographicposters.com/ (Accessed 12 Mar. 2018).

typo/graphic posters. (2018). swiss style — international graphic design - typo/graphic posters. (online) Available at: https://www.typographicposters.com/swiss-style [Accessed 14 Mar. 2018).

The Hepworth Wakefield. (2018). What’s on at The Hepworth Wakefield. (online) Available at: https://hepworthwakefield.org/whats-on/?gclid=EAIaIQobChMIjoSWs-b92gIVypPtCh0SKQ6IEAAYASAAEgLZQPD_BwE (Accessed 12 Mar. 2018).

The Hepworth Wakefield. (2017). Alina Szapocznikow: Human Landscapes at The Hepworth Wakefield. (online) Available at: https://hepworthwakefield.org/whats-on/alina-szapocznikow-human-landscapes/ (Accessed 12 Mar. 2018).

Visitleeds.co.uk. (2017). Light Night Leeds 2017. (online) Available at: https://www.visitleeds.co.uk/whats-on/light-night-leeds.aspx (Accessed 13 Mar. 2017).

end of module evaluation

Overall from my experience of this module it has been a positive experience as I have completed a range of briefs that have let me work within my intrests of graphic design. I belive that the work I have created over the module has been successful in meeting the requirements of the breifs that I set aswell as showing who I am as a designer and demonstrating my skill set through a varaiety of design outcomes. 

Brief 3 and 7 both allowed me to create publications working with two different styles, this allowed me to show my versitility when designing publications aswell as showing enthuiasm towards the topics that I created publications for. Unlike other peoples experiences with colaborations these were my favourite briefs overall as the final outcome was better then first imagened and I belive it really shows off my skills in publication design. I really enjoyed my colabrative breifs as I chose partners who had different skill sets to myself which really benifitted the project and its outcomes. 

The most unsuccessful breifs in my opinion were the shorter briefs that I created in two days. I belive the final outcomes were still successful but the design process felt rushed and because of that I felt that it didn’t meet its full potential. As I really enjoyed creating my plant publication I plan on creating issue two in the near future as I am passonite about the publication and it’s message. 

I believe that all the briefs I undertook have helped me develop and refine my practice over this final year allwoing me to create successful self directed projects to create a body of work to showcase what I can create. 

Brief 3 - plant publication images of final publication

Photography by graphic design students at Leeds Beckett University, edited by me 

working on collaborative briefs

For extended practice i have worked on 2 collaborative briefs with graphic design students within Leeds arts university and with a student from Leeds Beckett. My experience on these brief has been positive and i have found that i really like working in small collaborative groups and this was clarified by my work placement at Asda as i was working collaboratively in a small professional environment.  Although my experience with working on collaborations with people that i could work closely with were a positive experience the brief where i produced work for someone was a negative experience, but this was just a bad experience it isnt to do with working for other people. I have also experienced working with a photographer to shoot pictures of my work for different projects, this was a good experience as i got to co direct a shoot with anna for our From this experience i am looking forward to working in a team in the future in a studio.

Brief 3 - Plant Publication - Final outcome/Evaluation

When designing this magazine I found the content lent itself to the production and my decisions that I had to make, therefore I am glad that I collected and designed the content before deciding on the binding method. The most successful aspect of this magazine in my opinion was the content layout as it successfully achieved my intended aesthetic of sleek and simple, while creating the perfect balance between text and imagery. Another successful aspect of the magazines design was the use of colourful images contrasting with the white background and the black text creating striking spreads. If I had the chance to develop the publication the main change I would make would be to change the paper of the cover form Matt to silk or gloss as the matt paper easily showed up marks and imperfections that would not lend its self to been mass produced. If I was to make another one I would increase the expertise of the tips for example you’d hope that the audience would grow there knowledge with the publications. If the magazines popularity increased substantially there is room to incorporate possible adverts or vouchers to support the reader with the growing of there plants. The final magazine that I created was not as perfect as I intended as the edges are not 100% straight and the cover is marked because of the matt cover, if I had known this before hand I would have invested in paying for the magazine to be professionally printed to eliminate these problems. 

Brief 3 - Plant Publication - Production/Distrobution

The magazine is produced by printing the main content pages on the mac suit printers on 90gsm silk paper, and the front cover on 130gsm matte paper from digital print. I choose to use the mix of weights and finished to add texture to the feel of the magazine to reference the texture and delicate nature of the plants the magazine is talking about. The production of this magazine in this manor cost around £9.50 a copy because to the large amount of pages, but also because of the limited print run. I priced the magazine up to cost around £4 a copy when a mass production of 20 are printed on 130gsm paper for the inner pages and 250gsm silk paper for the cover. The mass production price is almost half the price of a single run for better paper. This justifies that on a larger print run the magazine will cost even less and would be affordable for the audience of students and young professionals as I would intend to price the magazine around £4 and issue. 

When considering where my magazine would be distributed I had to consider my target audience.  As my audience is mainly students i would distribute it to be sold in student union as a lower price than other shops to encourage students to purchase the magazine. I would also distribute the magazine to local book stores in cities that have studies as well as specialist magazine shops. I have also considered selling the magazine on online stores such as esty and foksy as these are websites for hand produced things, and these are also places that sell similar objects of which i promote in the magazine. 

Brief 7 - Modernism look book - Outcome and Evaluation, Production and Distribution

Outcome and Evaluation:

When redesigning this piece I found that production flowed a lot easier as this project was informed by the research I had already done previously for the original brief. The look book redesign was more successful than the original as it has been developed further and a more fitting and sophisticated cover has been added. The look book is now more successful in terms of distribution as it is now part of a collection, similar to other magazines and publications, this lends itself to the look books content as there is only a limited amount of designers featured in each volume. 

If I was to print the cover again I would now choose a satin finish as the matte shows up a lot of marks which will eventual make the publication look dirtier over time. These materials were appropriate as they were cheap but the added thicker cover added a little bit of support as well as upping the overall feel of the finished publication. As the original cover used navy blue I choose to keep this consistent with the redesign to keep the connection between the original and the redesign. 

For volume 2 of the look book I opted for the same style of cover but in red. I chose red as it is a classic colour similar to navy blue but also they have a subtle contrast that complements each other. The most successful part of this redesign was the front cover, as it was simplistic yet had a greater meaning behind it, compared to the original which was a product of development and feedback. I found this project to be successful as it was a continuation of a brief that I had previously enjoy for cop in second year. This benefited the project as it is a interest of mine, as well as lending itself to myself style of design. 

Production:

The whole book was designed around it been cheap to mass produce but at a good quality, my way of achieving this was by designing an a5 sized look book. By printing on a4 paper it drastically reduced the amount of paper that would be used producing a larger sized look book. Having the outer cover was printed on higher gsm paper, which improved the overall ascetic with the publication and made it more appealing to the consumer compared to if the cover was printed on the lower gsm paper because the colours wouldn’t look as vibrant.  Also having standard 90gsm paper for the content pages within the look book also reduces the cost overall because the use of higher gsm paper would increase the cost dramatically. The perfect magazine bind uses pva glue along the bind to attach all the single sheet together, giving a seamless bind and edge for the cover to be glued onto.  With the look book being cheap to mass produce it will allow for it to be easy to distribute to a larger audience as people are more likely to purchase an impulse buy produce if the price is low, this will allow more people to interact with the publication as most people will be able to afford to buy it. 

Distribution:

When considering where my look book will be distributed I had to consider who my target audience was so that I could determine the best placements so that it would be seen. A key location to distribute my look books would be in art book sorts, or general book stores as this will allow the look books to be seen by the appropriate audience. I also found that a good place for me to distribute my look books to was the Salford zine library as it specialises in zines, and is featured on their website. As well as universities and the zine library the look book could be distributed to art galleries as well as distributed through social media by the website Issuu. Having the look book published on Issuu allows there to be no limitation of were the look book can be seen, although the overall aesthetics are not the same as the original the automated turning of the pages allows the experience to be as close to the real thing as possible.