Saturday, 24 March 2018

Brief 3 - Plant Publication - Production/Distrobution

The magazine is produced by printing the main content pages on the mac suit printers on 90gsm silk paper, and the front cover on 130gsm matte paper from digital print. I choose to use the mix of weights and finished to add texture to the feel of the magazine to reference the texture and delicate nature of the plants the magazine is talking about. The production of this magazine in this manor cost around £9.50 a copy because to the large amount of pages, but also because of the limited print run. I priced the magazine up to cost around £4 a copy when a mass production of 20 are printed on 130gsm paper for the inner pages and 250gsm silk paper for the cover. The mass production price is almost half the price of a single run for better paper. This justifies that on a larger print run the magazine will cost even less and would be affordable for the audience of students and young professionals as I would intend to price the magazine around £4 and issue. 


When considering where my magazine would be distributed I had to consider my target audience.  As my audience is mainly students i would distribute it to be sold in student union as a lower price than other shops to encourage students to purchase the magazine. I would also distribute the magazine to local book stores in cities that have studies as well as specialist magazine shops. I have also considered selling the magazine on online stores such as esty and foksy as these are websites for hand produced things, and these are also places that sell similar objects of which i promote in the magazine. 



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