Saturday, 14 November 2015

Studio Brief 2 Design development

Applying the same rule as i did to a to f i contented transforming the letters g to z to completely the alphabet. This created a constant typeface were the letters looked delicate and hesitant, but the rule create one letter that didn't look party of the typeface and stood out from the rest. The letter 'o' was the exception to the rule, this letter form looked at if it had just been turned on its side and not transformed.

To overcome this problem i made the lower part of the 'o' thick and the rest gradually got thicker. This worked well as it now looked part of the typeface and didn't standout out now blended in very well.

Above is my final typeface, i chose this because it for filled all the design aspects i identified easy readable, it is lower case, it looks delicate,  and also look part of a set. 
It also works well and is still very legible when as bulk text, it doesn't just work as a to z. This was important to the design as for the typeface to be successful it has to be usable. 


No comments:

Post a Comment