Tuesday, 20 March 2018

Brief 7 - Modernism look book - Prototype Development

Saddle stitch booklet


Magazine bind






Once I had redesigned the covers and inside content, I decided to prototype different bindings and folds that I could use. I choose to prototype a saddle stitch booklet and a magazine perfect bind. Once again binding of the look book needed to be simple so that it can be cheaply and easily mass produced. The saddle stitch booklet allows the look book to have an unlimited amount of pages and allows for large double-page spreads that could be used to show off the art work in interesting compositions. This style of look book is not as cost effective as the other methods but the design has one small limitation that is the double pages must be dividable by 4 for the booklet to work, although it allows the work to be shown off in an interesting and modernist design that would reflect the artwork. This is the same style of binding that the original look book was created in, and upon reflection I decided not to use this method in the redesign as publisher do not commonly use this method and I wanted it to be produced in a similar way to how it would be if it was to be mass-produced, because of this I decided to bind the look book with a simple magazine perfect bind were single pages are glued together and a cover added over. This bind was as close as I could make myself to how magazines are mass produced as well as it did not limit the number of pages in any way, unlike the saddle stitch booklet.

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